OCIC Advocacy Training Series

From Action to Impact: The Fundamentals of Effective Advocacy

The Ontario Council for International Cooperation (OCIC) is pleased to offer training on advocacy tailored for staff of Ontario-based member organizations and institutions working in international cooperation. 

In this interactive virtual workshop facilitated by Results Canada, participants will build their knowledge of advocacy and learn how to develop an advocacy strategy to accelerate impact. Participants will also sharpen their advocacy skill sets with deep dives into effective communication techniques and parliamentary engagement. Participants will leave the training with the knowledge and confidence to incorporate advocacy into their work. This workshop is relevant for those with all levels of advocacy knowledge from beginner to advanced.

Through the different modules, participants will gain knowledge and skills on the following topics: advocacy basics, building an advocacy strategy, communicating effectively, digital tactics and engaging parliamentarians. 

Format and Access:

At the end of the workshop, participants who successfully completed the 2 days will receive a certificate by Results Canada for their participation.

The training takes place over two sessions that will run online 1:00pm – 4:30pm (EST) and will include interactive activities, discussions, and tools to advance advocacy capacity.  More information will be provided via email prior to the first session to approved registrants. 

The training will be delivered in English via Zoom. We encourage all participants to come with a headset equipped with an integrated microphone to facilitate conversation.

Deadline to Register: Friday, May 24, 2024 12:00 pm EST

About the Sessions:

Session #1: Tuesday, May 28
1:00pm – 4:30pm EST

  • Advocacy Basics
  • Building an Advocacy Strategy
  • Parliamentary Engagement
Session #2: Tuesday, June 4
1:00pm – 4:30pm EST

  • Communicating Effectively
  • Digital Advocacy
  • Putting it All Together

This series is a desired prerequisite for OCIC’s ‘Advocacy Incubator’ program, launching September 2024.

Completion of this two-part ‘Advocacy Training Series’ (or its equivalent) is a desired prerequisite for representatives of OCIC organizational and institutional members with interest in applying to an innovative new ‘Advocacy Incubator’ program that Results Canada will deliver to help accelerate the advocacy efforts of a small cohort of members, this fall.

Organizations who are chosen for the program will get hands-on advocacy training, peer-to-peer support, and guidance from Results Canada’s advocacy experts to develop their own organizational advocacy campaign and/or strategy.

The three components of the peer ‘Advocacy Incubator’ program will include:

  1. One day in-person session in Toronto facilitated by Results Canada. The objective of this session will be for participants to have some hands-on advocacy skills training, meet their ‘Advocacy Incubator’ peers, and work to develop the topic (aka their “ask” of their advocacy campaign). (September 2024)

  2. Four virtual workshopping sessions (aprox 1.5 hours each) where participants will get hands-on support to progress in the development of their strategy through training and facilitated discussions. (October-December 2024)

  3. Asynchronous support through a dedicated virtual platform (i.e. slack) where participants can post questions and Results experts and peers can provide support, tools, suggested additional readings etc. (October-December 2024)

The application for OCIC’s ‘Advocacy Incubator’ program will open in June 2024.