Why Communication Matters & The EPIC Model – Ontario Council for International Cooperation

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Return to course: Intro to Advocacy

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Intro to Advocacy

Resources

Global Citizenship and the Need for Advocacy
An Anti-Oppression Lens

Reflection: Consider Your Power

Reflection: What Does Advocacy Mean to You?

What is Advocacy?

Reflection: Advocacy & Your Work

Advocacy, Lobbying, and Activism: Understanding the Differences

Case Study: 2022 Global Fund Commitments

Reflection: Choose a Topic

Identifying the Problem & Crafting your Ask

Reflection: Analyze the Context

Identifying the Problem

Reflection: Identifying the Best Solution

Crafting Your Advocacy Ask

Reflection: Draft Your SMART Ask

Decision-Makers, Influencers & Stakeholders

Reflection: Identify the Decision-Maker

Finding Allies & Mapping Your Targets

Reflection: Systems & Power Mapping

Researching your targets

Reflection: Unusual Suspects

Overview of Advocacy Tactics

Reflection: Brainstorm Your Advocacy Tactics

Parliamentary, Media & Digital Advocacy

Reflection: Choosing the Right Tactics

Strategic Planning & Momentum

Reflection: Build Your Advocacy Timeline

Why Communication Matters & The EPIC Model

Reflection: Draft Your LTE Using EPIC

Measuring Your Advocacy

Reflection: Outcomes & Impact

Reflection, Adaptation & Sustaining Advocacy

Reflection: Sustaining Your Advocacy

Why Communication Matters & The EPIC Model

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