Position: Marketing Advisor
Employer: Uniterra - WUSC and CECI program
Location: Bolivia
Deadline: August 30, 2017
Employment Type: Volunteer
Position Level: Mid Level
Salary Range:
Closing Date: August 30, 2017
Brief Description:
TYPE OF ASSIGNMENT:
Volunteer Cooperant (VC/OS)
Unaccompanied assignment - This assignment does not include support for accompanying partners or dependants.
DURATION: 12 months
EXPECTED DEPARTURE DATE:
Departure date is contingent upon completion of administrative file and approval of visa. Applications will be reviewed on an ongoing basis and position will remain open until filled.
OVERVIEW:
Uniterra is a leading Canadian international volunteer cooperation and development program, jointly implemented by the Centre for International Studies and Cooperation (CECI) and World University Service of Canada (WUSC).
Uniterra contributes to improving the socio-economic conditions of poor and marginalized communities in 14 countries and with over 200 partners in Africa, Asia and the Americas through the exchange of expertise and knowledge of Canadian and international volunteers. Uniterra believes that economic growth, when inclusive, is the most powerful driver of poverty reduction. The purpose of the Uniterra program is to improve the lives of some of the world’s most vulnerable populations by stimulating growth and facilitating access to the benefits of growing and diversified markets. To make this happen, we are working with our local partners to enhance the income of poor and marginalized women and youth through better access to employment and income generation opportunities. Uniterra country program staff work with our local partners to design Uniterra assignments in the context of the country strategy, supporting the inclusion of women and youth in key economic subsectors.
For more information on the Uniterra program, our approach and countries of focus please visit: Uniterra.ca
PARTNER DESCRIPTION:
The partner organisation for this mandate Pro Leche is a decentralized entity of the Ministry of Productive Development and Plural Economy of the Plurnational State, which works under the authority of the decentralized entity PRO-BOLIVIA. Together, they share the principle objective of promoting milk consumption among the Bolivian population and increasing the average rate of consumption per capita up to the average level for Latin America.
The objective of this mandate is to offer technical assistance and training for the development of a national marketing campaign and milk promotion campaign at the national level.
ROLES AND RESPONSIBILITIES:
- Support the development of a study to determine the national market share of milk and milk-based products
- In coordination with the partner, identify potential clients for the milk market in Bolivia’s main cities.
- Identify and develop distinct social-marketing strategies aimed at increasing the consumption of milk and milk-based products.
- Develop marketing tools to implement the social-marketing strategies developed.
- Support the development of a social-marketing campaign aimed at increasing the consumption of milk and milk-based products.
- Ensure the participation of women and youth, as well as their representation, in all activities of and all program benefits;
- Write reports required for Uniterra program
QUALIFICATIONS:
- University degree in marketing, marketing or in international trade with a specialization in market studies or any other field related to the mandate.
- Work experience in market strategies, creating marketing and distribution channels, developing trade strategies and product positioning on the international market.
- Work experience in the artisanal products sector or with artisanal textiles producers.
- Knowledge of gender equality issues and policy.
- Work experience in a developing country or with development projects, an asset.
- Command of the Spanish language
VOLUNTEER BENEFITS AND SUPPORT:
- Support and guidance prior to departure and while on assignment in country.
- Participation in a pre-departure training where you will have the opportunity to learn about the program, gain practical skills for living and working in an intercultural context and meet other volunteers. Travel, meals and accommodation are covered.
- In-country orientation and briefing upon arrival in-country.
- Language training in-country where required.
- Return flights, visas and work permits.
- Cost of required country specific vaccinations and antimalarials.
- Comprehensive health insurance.
- Modest monthly living allowance while overseas.
- Accommodation while overseas.
- Vacation leave entitlement.
- Return debriefing in Canada after completion of assignment. Travel, meals and accommodation are covered.
ELIGIBILITY REQUIREMENTS:
- Applicants must be a Canadian citizen or permanent resident of Canada between the age of 18-70.
- Departure date is contingent upon the timely completion of all administrative requirements (e.g. visa processes, medical clearance, police checks, travel documentation).
- With the support of the program, all volunteers shall undertake to make a minimum financial contribution of $1,500 for participating in the program.
TO APPLY VISIT:
http://agora.ceci.ca/SGC/cecproje.nsf/va_WPO/8CF7039871D5F25C8525816900746077?OpenDocument&lg=enok