The Rise of Climate Denialism & Use of Social Media
Event Details
Why are anti-climate messages resonating at a time when extreme weather disasters are escalating and solutions to the crisis have never been stronger? What can people who care deeply about a liveable planet do to counter their influence?
In this presentation, Geoff Dembicki, global managing editor of the investigate climate news outlet DeSmog, and Kevin Grandia, digital strategist and founder of Spake Media, will share metrics showing how pro-science and pro-climate voices are being drowned out by anti-climate voices in a rapidly shifting digital media landscape.
They will lead a discussion about what can be learned from the anti-climate ecosystem; how to cultivate pro-climate influencers and effective communications strategies; and what elements are needed to build a strong, sustainable media ecosystem in this new digital era.
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